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Consumer Insights Specialist

Consumer Insights Specialist

Natural Cycles is one of Stockholm's hottest startups and the world's leading startup in the area of contraception and reproductive health. Innovation + disruption + passion is the best way to define our mindset and way of working! We are all about education, scientific research, transparency and creating an impact. Together with a very passionate team gathered from all corners of the world we work on changing women's lives every single day.

We are seeking a Consumer Insights Specialist that will be key in conducting and analyzing consumer research for the marketing team. Together with the Marketing Operations Team, you will drive research initiatives and unearth insights that shape market positioning, consumer communication, creative strategy and targeting at Natural Cycles.

What you will be doing

  • Work to develop research plans and processes that address marketing needs related, but not limited to: new market positioning, communication, category behavior and targeting
  • Design, structure and manage qualitative and quantitative research projects
  • Analyze data and findings to draw meaningful insights and actionable recommendations
  • Continuously monitor market trends and nuances, and identify the impact they may have on marketing decision making
  • Coordinate research and insights projects cross-departments with UX designers, growth insight analysts, data scientists and other stakeholders
  • Manage external vendors when necessary to execute market research
  • Develop reports and presentations that communicate key findings and illustrate consumer stories in a meaningful way
  • Be the advocate for the consumer, ensuring that the voice of the consumer is represented in key marketing decisions

What skills and experience you have

  • Degree in Business, Statistics, Marketing, Social Sciences or related field
  • Experience designing and conducting consumer research, qualitative and quantitative
  • Curiosity and passion for solving problems, tellings stories and learning about new things
  • Proficient working knowledge of Excel, experience working with Tableau is a plus
  • Able to creatively solve business problems and translate data into consumer stories
  • Highly self-motivated with strong organizational skills and ability to manage projects independently
  • Able to adapt quickly in a dynamic, fast-paced organization
  • Enthusiasm, good sense of humor and experience working within women’s health are major bonuses

About Natural Cycles

Natural Cycles is a revolutionary approach to birth control and family planning, empowering women to take informed decisions. Developed initially by two former physicists, our algorithm and app is clinically tested and backed by several international VC firms. Natural Cycles is located in the center of Stockholm, have a great familiar atmosphere and we are a truly diverse workplace with more than 30 nationalities and 60/40 in gender diversity.

Only applications in English and submitted through the website will be considered. 

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Luntmakargatan 26
11137 Stockholm Directions info@naturalcycles.com


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